Here at Zedem Media, we absolutely love producing educational videos. We are also proud of our ongoing collaboration with TED, which runs for a period of more 10 years and has resulted in the creation of more than 30 Animated Lessons, that have been viewed by millions of people from all around the world.
We have also been working with some of the world's most prestigious Universities, Research Institutions and Non-Profit organisations, as well as Startups such as Canva, in creating fun and engaging educational videos for both children and adults.
An educational video has the power to wrap up a collection of facts, complex issues, and information, into a bite-size learning experience; making it the perfect tool not just for educators but also for thought leaders and nonprofits that want to engage with their audience. Businesses can also employ the power of animation to create educational content that will allow them to facilitate the conversation around a topic that is linked to their area of expertise.
Animated educational videos help to improve comprehension on specific subjects, they increase retention on various platforms and tend to be more shareable. So whether you’re addressing children or adults, whether your goal is to cultivate ideas, create awareness for a certain topic or even your brand, an Educational Video might just be that vava-va-voom factor that you need to grab your audience’s attention.
The creative process
The recipe for producing a captivating educational video is creating meaning out of facts, adding a comprehensive narrative, and turning it into visual storytelling. We make sense out of complicated ideas by simplifying information without losing meaning, then we transform it all into an artful visual narrative that grabs people’s attention and sparks a lightbulb in their minds.
If you want to be taken on a tour of our animation process, here’s a video that we created to guide you through it.
Our Animation studio has been working together with TED for over 10 years. Together, we have developed more than 30 Animated Lessons for their TED Education initiative.
TED in a non-profit which uses the power of ideas to change attitudes, lives, and ultimately, the world. TED-Ed Animations are short, award-winning animated videos about ideas that spark the curiosity of learners everywhere. Every TED-Ed Animation represents a creative collaboration between experts such as TED Speakers and TED Fellows, educators and animators. These original animated videos, are paired with questions and resources and are freely available on the TED-Ed online platform.
With over 17 million views the following Animated Lesson is the most watched TED-Ed animation created by our studio.
The School of Life is a global educational organisation helping people lead more fulfilled lives. We've partnered with them, to produce a series of animated videos based on the lessons and lectures by Allain de Botton and his team. These animations are for an adult audience, addressing matters that trouble our every day lives, such as dealing with relationships, anxiety or work.
We’re used to thinking of pessimism as the enemy of good things, but when it comes to relationships, it can be a vital ingredient in keeping a couple together.
Online design and publishing platform Canva is a startup unicorn from Australia. We had the pleasure to work with them in creating a series of animated educational videos around the topic of 'Creativity'
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