What is a Creative Genius?

For this project we teamed up with 'Canva' - an online graphic design platform to create a series of educational videos around the concept of 'creativity'.

In this animation titled 'What is a creative genius?' we explore the origins and history of the concept of 'genius' and its relationship with creativity.

The aim of this series of educational videos, was to raise further awareness for the brand through an alternative communication method.

For the creation of the animation, we developed a narrative that travels through history and mythology, with humour and flare. The film features a large number of animated cartoon characters that make the film more engaging and appeal to viewers of (almost) all ages.

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