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CHARITY AND NGO MARKETING VIDEOS

Is it the right fit for you?

Given that charities, non-profits and NGOs rely solely on donations, great marketing and outreach are vital. A high-quality animation video that focuses on your story is one of the most powerful ways to create awareness and exposure, helping you build trust and gain traction.

A video is the most effective medium to connect emotionally with audiences. Through image and sound, an animated video constructs a narrative that creates awareness and engagement by touching people’s hearts.

Whether you need to dispel myths around a known issue or bring to light an unknown one, a thought-provoking educational video will help you create clarity, encapsulate your message, create awareness and understanding.

Your message can be shared organically across various mediums and platforms, inspiring people to act and get involved.

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The benefits:

  • Creates awareness
  • Improved Understanding
  • Highly engaging
  • Creates emotional connection
  • Immersive & captivating
  • Multi-Channel / Cross-Platform
  • Highly Shareable, Searchable & Social Media Friendly

How do we go about it?

We craft a relatable story that educates your audience on your cause whilst summing up how your organization makes a difference.

Moreover, because video is the king of online content, we would encourage you to go ahead and tailor it for every channel, and target the specific audiences that are more likely to relate to respond to your calling, for maximum impact.

If you want to be taken on a tour of our animation process, here’s a video that we created to guide you through it.

We’ve been around the block a few times

Throughout the years we have actively sought to work with NGOs, Charities and all sorts of Not-For-Profit organisations because we love working with them and we believe that our animations can be a powerful tool that can help them achieve their goals.

So far we have produced work for the following organisations:

  • Education: TED, School of Life, Wonderfest
  • Climate: Global Food Security, Chrysalis LEAP, Climate KIC
  • Human Rights: Amnesty International, Save the Children, Peace Players
  • Others: Cardet, Addlife
  • Various Universities, Youth & Government organisations

We are passionate about creating videos that can help organisations drive positive social change. Give us a shout and let's see how we can help!


Care to learn more about how animated videos they can help your organisation? Head to our knowledge hub, cause we’ve got you covered:

CASE STUDIES

Paratiro.gr

Stop Mad Mining

ADDLIFE

Paratiro.gr

Paratiro.gr is an initiative of the Association and Protection of Wildlife (ΑΝΙΜΑ) and is implemented in cooperation with the educational NGO SciCo (Science Communication). We have been fortunate enough to have created two explainer videos for Paratiro.gr so far, to help the organization spread awareness and a message for the protection of wildlife.

The first video was an animated instructional video explaining how the Paratiro.gr App works. The app aims to encourage people to record incidents of wild life deaths on the roads by a human factor, for the safety of the animals and the drivers but also for the purpose of data collection. This data will be studied and used to find ways for the prevention of such incidents.

Every year, billions of wild animals die due to anthropogenic causes. One of the lesser known threats to wildlife - and especially birds - are cats. They're some of the most beloved household pets, yet they are also efficient predators.


Shedding light upon such a particular issue was no easy task, but this is where the magic of animation came into play.

This animation video, aims to inform the general public about how our domestic feline friends affect the survival of wild birds and how we can help in tackling this issue.

Stop Mad Mining

The “Stop Mad Mining” campaign run in 2015 within the framework of the European Year of Development 2015. It aimed at creating the link between (over-) consumption of raw materials in Europe, and poverty, human right violations, and environmental destruction in resource-rich countries. The goal was to sensitise and mobilise citizens, politicians and companies around the dramatic impact of our consumption patterns on the dwindling, non-renewable resources globally, and how this in turn is impacting the life of people affected by the extraction of raw materials and climate change.

ADDLIFE

Zedem was commissioned to produce this video for ADDLIFE, a non-profit organisation, as part of their fundraising / crowd funding campaign and as an intro to their website.